"Graphic for the aperitif. Evolution of the toast. Tales of glass and paper"
Up until the 17th January the m.a.x. museum will be hosting an exhibition about commercial graphics design, which perfectly suits the theme that mostly featured the past year thanks to EXPO Milan 2015. The exhibition aims to show the cultural impact of commercial brands and advertisement campaigns through history. An important and rich visual heritage explains the art of toasting as a social ritual: how the aperitif was poured from the Belle Epoque to the deco movement, from the post-war recovery of the “dolce vita” to the contemporary happy hour. At Parco San Marco Lifestyle Beach Resort the happy hour represents an unmissable daily appointment, find out more about our bars! This Saturday evening 09.01.2016 will also be enriched by an aperitif with musical entertainment starting from 5pm.
For more details, check out the link: